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Best Days to Shop in the US (2025): Hidden Deal Dates & Smart Shopping Strategies

By Aranya
6/13/2025
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In today’s inflation-conscious world, smart shopping isn’t just about finding a promo code; it’s about timing. Whether you’re eyeing the latest gadget, restocking household essentials, or booking holiday gifts in advance, knowing exactly when to shop in 2025 can save you hundreds. This guide doesn’t just bring up Black Friday and Cyber Monday. We go deeper into lesser-known deal days, retailer-specific patterns, and seasonal buying psychology to help you beat the system.

Let’s dive into the comprehensive shopping calendar for 2025, informed by shopper trends, pricing data, and insider tips.

The Ultimate US Shopping Calendar: Best Days to Buy in 2025

Date

Shopping Holiday or Event

What to Buy

Pro Shopper Tip

Jan 1 – Jan 5

New Year’s Clearance

Holiday decor and  fitness gear

Retailers clear the December stock

Jan 13 – Jan 19

Great Republic Day Sale (India-focused)

Buy global brands on Amazon US

Amazon US mirrors some international discounts

Feb 14 – Feb 19

Presidents’ Day Weekend

Furniture, mattresses, and tech

One of Q1’s biggest deal windows

Mar 17

St. Patrick’s Day Sales

Apparel and party decor

Look for niche discounts online

April 15 – April 20

Tax Refund Week

Electronics and big-ticket items

Brands expect consumer spending from tax returns

May 5

Cinco de Mayo

Fashion and party supplies

Flash sales on lifestyle categories

May 24 – May 27

Memorial Day Weekend

Home appliances, grills, and mattresses

Massive appliance deals—second only to Black Friday

June 16 – June 23

Father’s Day Week

Tools, tech gadgets, and grooming kits

Bundle offers on men’s products

July 15 – July 16 

Amazon Prime Day 2025

All categories

Expect early access for Prime members

Aug 1 –  Aug 10

Back-to-School Season

Laptops, stationery, and wear

Target & Walmart offer bundle promos

Aug 14 – 18

Back-to-College Rush

Dorm Furniture and Tech

Time-limited offers, often better than Prime Day

Sept 2 

Labour Day Sales

Furniture, patio, and Garden

End-of-season summer clearance

Oct 14

Columbus Day

Fashion and Home Decor

Sneaky pre-holiday sales begin

Nov 27 

Pre-Black Friday

Lower crowds and the same deals

Many retailers now launch early

Nov 28 

Black Friday

Electronics, large appliances, and  fashion

Best for big purchases; check return policies

Dec 1

Cyber Monday

Online-only tech and fashion

Outperforms Black Friday online in some cases

Dec 8 

Green Monday

Shipping-sensitive gifts

Last-chance sales with delivery promises

Dec 14 – 17

Free Shipping Days

Nationwide

Look for gifts with guaranteed delivery

Dec 20 

Super Saturday

In-store only and final markdowns

Great for bargain hunters with patience

Underrated Deal Days You’re Probably Missing

The Tuesday Before Thanksgiving (Nov 25, 2025)

Retailers now leak Black Friday deals early, but Tuesday is when pre-sale coupons with discounts of up to 80% off are often activated. There is lower traffic, and you can find the same stock easily.  

Green Monday (Dec 8, 2025)

Created by eBay, this day sees a second wave of Cyber Monday deals with discounts of up to 60%, especially for those still buying gifts with shipping concerns. You can find amazing deals on clothing, electronics, accessories, gift sets and more.

Tax Day Deals (April 15)

Tax days are the days that you can find top deals, such as buy one get one offers and discounts of up to 75% off from many brands, especially software, finance tools, and travel companies. They offer one-day sales to celebrate the end of the tax season. 

Expert Strategies to Maximise Savings in 2025

Looking to save more on the purchase of your favourite products? Well, here i am with some experts tips that are perfect for you. If you wish to go on a shopping spree, you can use these tips to find amazing deals and offers while enjoying additional discounts on your shopping.

Use “Deal Layering”

You don’t have to settle for one offer when you can get multiple deals. Stack coupons and combine offers to enjoy additional discounts on your products. There is a wide variety of bundle offers that will help you find amazing deals.

You can combine the Retailer’s sale day with:

  • Coupon codes -  You can find several coupon codes on the brand’s website, and there are other sites, such as CouponBunch, that help you find amazing deals and coupons in one place. 

  • Store loyalty points - Become a member and earn extra points every time you make a purchase. These points can be redeemed on future purchases once you collect a good number of points.

Example: A Memorial Day tech deal at Best Buy with TopCashback and a Citi card 5% reward could result in huge savings.

Cart Abandonment Hacks

Fulfil your wishlist demands and turn your ‘maybe’ into ‘yes’. You can add products to the cart and leave them overnight. Many retailers send “10% off” reminders to complete checkout. This works especially well during:

  • Amazon Prime Day - The Amazon Prime Day helps you bring an abundance of savings of up to 90% off on electronics, fashion, accessories, automotive and more.

  • Back-to-school week - Shop for all your school supplies and essentials with amazing offers during the back-to-school sale.

  • Cyber Monday - Enjoy huge discounts of up to 70% off during the Cyber Monday sale.

Sign Up Just Before Events

Create accounts and sign up on different brand sites 48 hours before the events to gain amazing deals. This will help you receive:

  • “Welcome” coupon codes - You get a welcome gift in the form of a coupon code that helps you enjoy discounts on your first purchase, making you feel a little extra special.

  • Early-access alerts - Become a part of the mail trail and receive early notifications about several upcoming deals and sales.

  • VIP-only discounts - You get access to special discounts perfectly curated for you and enjoy the benefit of saving more on your shopping.

Check out Why Target Circle? Access Exclusive Benefits to get amazing benefits and learn more about exclusive deals.

Book Travel Deals

Date

Travel Focus

Best For

Jan 9 (Travel Tuesday)

Domestic and International Flights

Best airfare rates all year

Aug 20

Fall Break Packages

Hotels, flights, and cruises

Dec 26 (Boxing Day)

Winter travel & experiences

Early 2026 trips at 2025 prices


Also Read: 10 Smart Ways to Save on Travel With Viator

Real Shopper Example: How Maya Saved $640 in 3 Days

Maya, a Boston-based designer, bought:

  • LG Smart Fridge on Memorial Day ($950 vs $1299).

  • Apple Watch Series 9 on Cyber Monday ($299 vs $399).

  • Winter Jacket on Super Saturday ($84 vs $180).

Total saving: $640 by buying on the right days and not chasing daily deals.

Best Days to Shop in 2025 at a Glance

Best Day

What to Buy

Pro Tip

Black Friday

Big electronics

In-store with online combo works best

Cyber Monday

Online tech & fashion

Use cashback and promo stacking

Memorial Day

Appliances, outdoor

Start shopping early at the weekend

Amazon Prime Day

All categories

Watch out for lightning deals

Free Shipping Day

Last-minute gifts

Confirm the delivery date on checkout

Frequently Asked Questions

Which day is better: Black Friday or Cyber Monday?

Cyber Monday tends to have better online-only discounts, especially for fashion and gadgets, but Black Friday is unbeatable for big-box deals like Televisions and kitchen appliances.

When do travel companies offer the best rates?

If you wish to travel, “Travel Tuesday” in early January and Boxing Day (Dec 26) are top-tier days for booking trips at 15–30% off regular prices.

Should I buy on pre-sale days or wait for actual sale dates?

You can now buy the products early. Retailers now offer a price-match guarantee, and the popular items go out of stock quickly. So, it is better to buy early and avoid missing out on your favourite products.

Read: 10 Reasons Why Booking.com is Better for Travel Bookings (2025)

Timing Is Everything

If you're planning to shop smarter, not just harder, 2025 is your year. Bookmark this calendar, set alerts, and stay ahead of casual buyers who wait for last-minute hype. With a bit of planning, you'll score luxury for less, and essentials without regret.

Best Days To Shop In The US (2025): Hidden Deal Dates & Smart Shopping Strategies